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Marinello Schools of Beauty Student Wins Beauty Changes Lives Enrolled Student Scholarship Competition

Marinello Student Cheyenne Birchall Selected as One of Four Winners to Learn From Industry Icon

WHITTIER, Calif., August 20, 2012 – Marinello Schools of Beauty is proud to announce cosmetology student Cheyenne Birchall of Marinello Schools of Beauty’s Reno, Nev. campus as a winner of the Beauty Changes Lives Enrolled Student Scholarship Competition.

More than 80 beauty school students enrolled in American Association of Cosmetology Schools submitted videos and essays to enter the contest. Birchall’s video entry was one of four selected to receive a mentoring experience with a beauty industry icon and $500 travel allowance. Birchall will spend a day learning from Jan Arnold, co-founder and style director of Creative Nail Design (CND). Other mentors participating in the contest included Ted Gibson, celebrity hairstylist; Howard Murad, MD, renowned dermatologist and published author; and Diana Schmidtke, makeup artist and grooming consultant to many of Hollywood’s leading men.

A judging panel comprised of industry experts selected the winners based on their passion for the industry and the number of online votes their application submissions (1-to 3-minute video or essay) received. Videos and essays answered the question: How does beauty change lives, and how will you change lives as a beauty and wellness professional? Winners were announced during the Cosmetology Educators of America (CEA) Convention, July 27–30, in Orlando.

Beauty Changes Lives is a non-profit initiative designed to raise awareness of how careers in the hair, beauty and wellness industry transform lives both personally and professionally. Created by the American Association of Cosmetology Schools (AACS), Beauty Changes Lives is supported by a coalition of beauty professionals including educators, product manufacturers, celebrities and industry icons through public events, educational outreach and partnership with select philanthropies. Beauty Changes Lives showcases the breadth of career opportunities available to beauty school graduates.

Marinello Schools of Beauty
Marinello Schools of Beauty has been defining beauty education since 1905 and is one of the premier beauty schools nationwide. Offering a variety of cosmetology and esthetics programs, Marinello has created a proprietary educational system called the Marinello Method based on more than 100 years of experience, which combines theory and hands-on instruction. Marinello has 63 conveniently located campuses in California, Connecticut, Kansas, Massachusetts, Nevada, Oregon and Utah and also offers affordable spa and salon services performed by student stylists under the supervision of licensed instructors. www.marinello.com.

Media Contacts
Kevinie Woo / Maggie Holmes
Murphy O’Brien Public Relations
310-453-2539
kwoo@murphyobrien.com / mholmes@murphyobrien.com

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